Hi, I'm Genavieve!
I'm the Marketing Matriarch & Co-Creator at The Thunderbird Farm. I left my 20 plus year corporate career of marketing & sales in 2014 and was quickly thrown into the reality of the pivoting world of social media. After 5+ years, consulting for a social impact fashion brand seen on Shark Tank, I decided to put my expertise in intentional sales and my unconventional view of social media to use in building our brand & revenue here at The Thunderbird Farm. As an accidental Social Media Manager, we had our highest growth & profit in 2020. I believe in old school meets present-day content planning practices. My hope is to empower more women behind the "Mom & Pop" to learn ways to focus on actionable steps, organic growth, and leveling up at a pace the small businesswoman can confidently add to her plate.
Where you do need the most help KICKING STARTING your business?
Choose from Video Training or Private Mentoring Sessions below.
Kick Start Your Instagram for More Than Likes
In this video training, you'll learn how to navigate & build your business on Instagram. Each video provides insight on how to use each area of your Instagram to convert followers to clients. Unsure about Stories, Reels, or Hashtags? This training gives you digestible answers so you can implement them as you go. This is also the only place to receive in-depth details on how to use Gena's IG Insight Tracking sheets to help you build the content your followers are interested in seeking!
Private Mentoring Sessions
When you purchase the KICK START YOUR INSTAGRAM video training, you'll receive a 50% off discount coupon for your 1st Private Mentoring Session!
1:1 IG Algorithm Audit - Private Mentoring
We'll spend 45 minutes diving into 1 specific area of your Instagram Account. Prior to your call, I'll do some research into your brand to recommend content strategies or build out the specific area you are requesting. This is great for you to move forward in kick-starting a portion of your IG or to provide a walk-thru of where you want to targe with a VA.
9 Grid Instagram Sales Structure - Private Mentoring
We'll spend 45 minutes diving into building an Intro 9-Grid or a 9-Grid for a specific Brand Objective/Product Line using the Counselor Sales Structure. This can help you get started with understanding the structure & begin organizing your Grid to help followers convert to clients.
Wheel of the Year Starter - Private Mentoring
We will spend 1.5 hours working through your Wheel of the Year structure for your business to help you plug in the main pieces & projections for your business. We'll touch base on how you move forward with the next quarter of your business to use the WOTY to plan content, meet sales goals, and build your brand.